Apply before 31 December for 50% off

Productize Yourself with AI

Turn who you are into what you do, and build towards your first $5k or $10k month, with AI as your co‑founder

Apply now

Programmes trusted by > 150 people so far

Ten questions, a few minutes, and your 50% is locked in

Home

Ready when you are

Next session

Live with Ross

Productize Yourself · Phase 01 | Person

Join callAdd to calendarAttending

To do

Activity 01 · Identity excavation
Activity 02 · Your IP map
Activity 03 · Ideal client profile

and the rest unlock as you go

800+

People through AI Powered events, programmes and masterclasses

1,500+

Hours of training in productizing yourself and in Claude, now merged

10 years

As a product manager at some of the biggest companies in the world

Who this is built for

Two goals. Both under $10k months

0 → $5,000

USD or GBP a month

You know what you're good at. You don't have a named offer or a steady month yet. This is how you get your first $5k month.

$5,000 → $10,000

USD or GBP a month

You've had some months that work and some that don't. This is how you make $10k a repeatable month, not a lucky one.

Already past $10k? Stay. This is still highly valuable, and it is the exact formula I used to hit $20k months, repeatedly, in my first year in business.

The journey

Six phases that take you from who you are to a business that scales

  1. 01Preview

    Person

    Identity and IP

    • Identity excavation
    • Your IP map
    • Ideal client profile
    • Future self design
  2. 02Preview

    Proof

    Market validation

    • Competitor matrix
    • Market intelligence brief
  3. 03Next

    Promise

    Your signature offer

  4. 04

    Profile

    Content and visibility

  5. 05

    Pipeline

    Client acquisition

  6. 06

    Partner

    Scale and partnerships

The full journey opens to early-bird applicants first

Powered by pistachio

The software is part of the journey

Pistachio is the software I am building for this. Your journey, two live calls a week, library and reflections all live here. It is not an extra. It is where you do the programme.

See Pistachio at heypistachio.ai
Ross Power teaching a live Productize Yourself session on building from who you are
Ross Power talking with founders at an AI Powered event in Bali

Live sessions

Two live calls every week, with me in the room

We go live twice a week and work through the phase together. Every call is saved in Pistachio, so you never fall behind.

  • Two live calls a week with Ross
  • Every session recorded in your workspace
  • A community doing the same work

Who this is for

For coaches, consultants and experts building towards $10k months

  • You're going from 0 to your first $5,000 month, in USD or GBP
  • Or from $5,000 to your first $10,000 month, and you want it to repeat
  • People already come to you for advice, but how you help has no name, method or price
  • You want to build real things as you go, with two live calls a week and software that holds the work

Already past $10k a month? Stay. This is the formula I used to hit $20k months, repeatedly, in my first year. If you also want a room of established founders, Upgrade is next door

Proof wall

In their own words, from the people who did the work

Programmes trusted by > 150 people so far

  • 5 stars

    “Easily the best money spent in 2026. Every month of not getting involved into this is money left on the table imo.”
    Adina Markowz
  • 5 stars

    “It was one of the best programmes I've invested in. Yes, I learnt a huge amount about AI, but I also learnt more about myself, my business and how I want to work.”
    Prue Nichols
  • 5 stars

    “The program is so well designed, not by Claude himself, but by the creative, intelligent mind that Ross is.”
    Miri ParadaThe Offline Club
  • 5 stars

    “A great course whether you're technically minded or not. Highly recommend this course - Ross Power is excellent.”
    Richard BuckCo-founder and Director
  • 5 stars

    “It's not just six weeks of learning Claude. It's much more than that.”
    Aline Magnier
  • 5 stars

    “Time well spent learning, collaborating and building stuff that will be hugely valuable to your work in future.”
    Charlie Parker
  • 5 stars

    “I'm a slow learner but he helped me out big time and I owe him a lot for his last accelerator.”
    Joshua Paurini
  • 5 stars

    “Five stars doesn’t cut it. Ross’s teaching style and the quality of his content make AI practical, accessible, and immediately usable.”
    Michael Watts
  • 5 stars

    “The Claude accelerator helped me develop my brand identity and voice, two AI writing skills… to take Iona Debarge from idea to a launch-ready plan”
    Iona Debarge
  • 5 stars

    “I am currently doing Ross’s AI Productize Yourself Accelerator and it is mind blowingly good… even newbies like me can understand it and literally accelerate through it.”
    Nicole Posner
  • 5 stars

    “The absolute best in the business… I’ve now increased my productivity. What feels like 100 times thanks to the insight shared”
    Myles Maximilian
  • 5 stars

    “Ross is an exceptional teacher. He's patient, generous with his knowledge and has a real talent for making complex ideas feel simple without ever talking down to people.”
    Sharon Callcut
  • 5 stars

    “A huge thank you to Ross Power for making something that once seemed complicated feel practical, relevant, and genuinely exciting.”
    Jane ThomasFounder, Premier Life Skills
  • 5 stars

    “Ross is one of those rare teachers who makes complex ideas feel simple without ever making you feel out of your depth.”
    Sharon Callcut
  • 5 stars

    “Even as a real beginner you feel like you can learn how to get the best out of AI by the time you have finished the course.”
    Iona Debarge
  • 5 stars

    “I now certainly have the capability and equally important, the confidence, to use Claude in ways I could not have imagined previously!”
    Lesley ThomasCreator of Decision Advantage, host of the Financial Judgement Podcast
  • 5 stars

    “Setting up skill files and scheduled tasks were both moments when I thought 'ok I can see what all the hype is about now'.”
    Andrew Smith
  • 5 stars

    “This was one of the best investments I made in my life. I would do it again anytime.”
    Ava Verena Ledig
  • 5 stars

    “Arrived knowing basically nothing about Claude and left with a landing page, brand kit and growth strategy (all made in Claude of course)”
    Sarah Falconer
  • 5 stars

    “Ross is a pioneer in helping business owners to build products and propositions that are compelling and does this is a time effective and rapid way.”
    Natasha Wallace
  • 5 stars

    “You can genuinely feel how much he cares about everyone in the room. He’s deeply invested in helping people win.”
    Sarah Jenkinson
  • 5 stars

    “Since attending the event, I’ve started using Claude regularly, and it has already made a noticeable difference in how I work and think about productivity.”
    Fatma
  • 5 stars

    “The particular programme Ross delivers has fundamentally changed my outlook on the way I productize my business… Thanks Ross, life changing work”
    Andrew Morgan

Early-bird offer

Early-bird perks for everyone who applies before 31 December

  • Your Claude setup, done with you

    A live session where we get your AI Co-Founder installed and briefed together

  • Your offer, reviewed by me

    Once your first offer is built, I'll review it personally

  • My own assets to adapt

    The ScoreCard and lead magnet I use in my own business

  • Bonus deep dives

    Extra sessions on paid media, video sales letters and launches

Ross Power teaching a room of founders

A personal note

This is my favourite programme I've ever built

I've spent ten years as a product manager, in startups and in some of the biggest companies in the world. Then I ran two Productize Yourself programmes, iterated the method in the room, and ran five Claude programmes, with a sixth underway. Eighteen months and more than 1,500 hours of teaching both. This is the merger of those two paths, with Claude as your AI co-founder.

The idea starts with Naval Ravikant, and with Dan Koe, Alex Hormozi, Daniel Priestley and Tom Noske along the way. I built it for the version of me who left corporate with plenty of expertise and no idea how to turn it into a business. If that sounds like you, I'd love you to be one of the first through the door.

Ross

The thinkers named here inspired the programme and aren't affiliated with it

Questions

A few answers before you apply

What does productize yourself mean?

Productize yourself is Naval Ravikant's two-word summary of how to build wealth: find what you're uniquely good at, then apply as much leverage as possible. Productize has specific knowledge and leverage. Yourself has uniqueness and accountability. Productize Yourself with AI, also spelt productise, is the programme that turns that idea into six phases you work through with Claude, from who you are to a named offer, a content engine and a client pipeline.

Where is Productize Yourself inspired from?

The phrase is Naval's. The method also draws on Dan Koe, Alex Hormozi, Daniel Priestley and Tom Noske. None of them are affiliated with the programme. What I added is the doing: two Productize Yourself programmes already run, five Claude programmes completed with a sixth underway, and more than 1,500 hours across 18 months of teaching both, now merged into one path with Claude as your AI co-founder, on top of ten years in product, startups and corporate teams.

How did you build this?

I ran two Productize Yourself programmes, then iterated the method in the room. In parallel I ran five Claude programmes, and I'm on the sixth now. That's 18 months and over 1,500 hours of training people in productizing themselves and in Claude. This 2027 programme is the merger of those two bodies of work, plus ten years as a product manager across startups and some of the biggest companies in the world. It lives in Pistachio, the learning platform I co-founded.

How is this different from a productized service course?

A productized service course packages one service into a fixed offer. Productize Yourself with AI starts earlier, with who you are and the IP you already have, then builds your signature offer, content and client pipeline around it, with live sessions and Claude as your AI co-founder.

Who runs Productize Yourself?

Ross Power, founder of AI Powered, after ten years as a product manager. More than 800 people have been through AI Powered events, programmes and masterclasses. The programme runs on Pistachio and is powered by Claude.

When does it open?

The 2027 programme. Applicants hear first, before anyone else, along with the early-bird offer.

How much will it cost?

The full price goes to applicants first, and everyone who applies before 31 December 2026 gets 50% off it when the programme goes live.

Do I need to be technical?

You don't need to be technical at all, because the setup walks you through every install and setting step by step, and from then on you're mostly having a conversation.

Which tools will I need?

Your own Claude subscription with the desktop app, plus Google Drive for desktop or OneDrive, and everything else is included.

What if I'm already earning more than $10k a month?

Stay. This is still highly valuable, and it is the exact formula I used to hit $20k months, repeatedly, in my first year in business. The focus of the room is 0 to $10k, so you'll be ahead, not in the wrong place. If you also want a community of established founders, Upgrade is next door.

Apply for an early-bird place

Productize Yourself with AI

If you've been waiting to go from 0 to $5k, or $5k to $10k, 2027 is the year you do it with a system.

Apply before 31 December and you get

  • 50% off the programme when it goes live
  • Your Claude setup, done with me in a live session
  • Your first offer, reviewed by me personally
  • My own ScoreCard and lead magnet to adapt
Powered bypistachio

Step 1 of 4

About you

So I know who you are and how to reach you

No spam, and you can leave whenever you like

Go do your thing. It'll all make sense eventually, and this time you'll have a system to show for it.